President Obama’a campaign has sent out a survey for his supporters to fill in. It has two dozen voter characteristics. His supporters are asked to identify their memberships/commitments.

“White” is not on the list. Well, generally it is not. “Jewish American” is. That classification probably has more to do with fund-raising than race.

This updated lost will be the most demographic-rich political data base in history.

This is a major move politically. He will own these names. He can rent them. He can use them as fund-raising tools. He can find out what issues grab his supporters.

His list is huge — like no other political data base in history. Now it will be far more powerful.

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