Top management at NBC didn’t know that Rachel Maddow had two pages of President Trump’s tax returns and was going to make it the subject of her next show, until Maddow’s pre-show tweet went viral, And in typical progressive fashion Maddow contends the reason people thought the show was disappointing was that the audience expected too much.
There is and old corporate rule, it is much better to share a win with your bosses than to lose all alone. Apparently the folks at MSNBC don’t follow that rule. According to the Page Six, they were told by corporate insiders:
“[MSNBC] announced it on Twitter, and [NBC] found out when [the general public] did,” said a source. “[MSNBC president] Phil Griffin was trying to undermine [NBC News president] Noah Oppenheim. There was never a conversation. They overplayed their hand in a huge way.”
Host Rachel Maddow teased the story on Twitter, then withheld the story till later in her program, revealing in a big anticlimax that Trump paid $38 million in taxes in 2005. “It’s their cable network, but it’s still NBC News. [NBC] did not appreciate being kept in the dark … To hype such a big story and not really deliver is a bit embarrassing. Airing a story you’ve hyped 20 minutes into your broadcast makes it a lot less of a ‘breaking news’ story.”
That’s the venom which Maddow and MSNBC operate. They have such hatred for President Trump, they didn’t want to give management the opportunity to mess it up and prevent them from damaging the president (of course, it helped the president).
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